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Affiliate Marketing vs Dropshipping Which is Better for You?

Updated: Apr 28, 2023



Picture shows a stylised magnet attracting people to it. Underneath the magnet are the words "Affiliate Marketing V Dropshipping: Which is better for you?". Below thid is a cartoon picture of a box being delivered by parachute.
It's up to you!

Affiliate Marketing vs. Dropshipping

Dropshipping and affiliate marketing are two popular e-commerce business models. Your business can benefit greatly from making the right choice. Although they're both profitable, they're fundamentally different. Decide which one is right for your business by looking at the pros and cons of affiliate marketing vs dropshipping.



Businesses reward affiliates for each customer they bring in through affiliate marketing. Affiliates promote products on their websites or social media, and they get paid when customers click on their affiliate links and buy. It's low-cost to start an affiliate marketing business since there are no inventory or shipping costs. All customer support issues are handled by the merchant, so affiliates can focus on marketing.

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Passive Income: Once an affiliate has set up their website and established their audience, they can earn passive income from their affiliate links.


Cons of Affiliate Marketing:


Limited Control: As an affiliate marketer, you have limited control over the product, pricing, and customer experience.


Commission-Based: Affiliate marketers only earn a commission on successful sales, which means they have to work hard to drive traffic and conversions.


High Competition: Affiliate marketing is a popular business model, meaning competition can be fierce.


What is Dropshipping?


Dropshipping is a retail business model where the merchant doesn't keep inventory in stock. Instead, when a customer orders, the merchant purchases the product from a third-party supplier, who then ships it directly to the customer.


Pros of Dropshipping:


Low Overhead Costs: As a drop shipper, there is no need to keep inventory on hand, which means no storage or warehouse costs.


Scalability: Dropshipping is highly scalable as the merchant does not have to worry about physical inventory limitations.

Control Over Product and Pricing: As a drop shipper, you have complete control over the product and pricing.

Here are some cons to dropshipping:


There's a lot of competition in dropshipping because it's got a low entry barrier.


Dropshippers rely on suppliers to fulfil orders, which can cause shipping delays and customer service issues.


Because they're middlemen, drop shippers can have low-profit margins.




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